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LIV Watches, famous for creating the most crowdfunded Swiss replica watches in history, is back on Kickstarter with four new Limited Edition models. Previously, LIV has raised 3.2 million dollars from 5,809 backers in 29 months and has delivered around 10,000 Limited Edition replica watches to fans worldwide. LIV replica watches is different in that they believe that watchmaking should be about the people wearing the watch, a collaborative effort, in which fans have a say in product development. This new campaign is the result of their customers?requests for building replica watches with specific functionalities using particular materials while keeping the signature LIV look alive. Above all, this latest campaign broke LIV's previous funding records, breaking $400k in just one day.
The campaign has been titled "The Breakthrough?because the following replica watches being offered take the microbrand to the next level:
Advertising Message GX P51 Swiss Auto Chronograph GX Swiss Auto Chronograph GX Divers Swiss Automatic GX Alarm THE GX P51 SWISS AUTO CHRONOGRAPH PILOT'S WATCHLIMITED EDITION (500 PIECES ONLY) Dedicated to the P51 Mustang WWII Plane and constructed from a titanium case, ceramic bezel, and a sapphire crystal (front and back), this fake watch features a 25 jewel Swiss automatic movement, the Sellita SW 500, and is available on Kickstarter for $1,190 USD (titanium version) and $990 USD (non-titanium version).
SPECIFICATIONS Movement: Sellita SW 500 Swiss automatic chronograph Power reserve: 48 hours Number of jewels: 25 12 hour chronograph functions: hours, minutes, seconds Date displayed in window ?quick set Water resistance: 100 meters Luminescence ?BGW9 on hands and large indexes Genuine Sapphire crystal ?scratch resistant and anti-reflective Skeleton back 316L stainless steel case (non-titanium version) Screwed down caseback with four screws Screw in crown
THE GX SWISS AUTO CHRONOGRAPHLIMITED EDITION (1,000 PIECES ONLY) This fake watch is inspired by LIV's original Kickstarter watch. During that first campaign, many fans were asking for the same timepiece in an automatic version. Like the Pilot's model, this fake watch features a 25 jewel Swiss automatic movement (Sellita SW 500). This fake watch will be available on Kickstarter for $790 USD.
Advertising MessageSPECIFICATIONS Movement: Sellita SW 500 Swiss automatic chronograph Power reserve: 48 hours Number of jewels: 25 12 hour chronograph functions: hours, minutes, seconds Date displayed in window ?quick set Water resistance: 100 meters Three-dimensional multilayered sandwich dial Luminescence ?BGW9 on hands and large indexes Genuine sapphire crystal ?scratch resistant and anti-reflective Skeleton back 316L stainless steel case Screwed down caseback with four screws Screw in crown
THE GX DIVER'S SWISS AUTOMATICLIMITED EDITION (1,000 PIECES ONLY) This fake watch was not designed for the faint of heart. It features 300 meters/1,000 feet water resistance, a ceramic rotating bezel, 25 jewel Swiss automatic movement (ETA 2824), and a sapphire crystal with a cyclops. Kickstarter pricing is $490 USD.
SPECIFICATIONS Movement: ETA 2824 Swiss automatic Power reserve: 40 hours Number of jewels: 25 Special features: Incabloc Shock Protection, Etachron Regulator, Stone Lever Escapement, Quickset Date Water resistance: 300 meters Three-dimensional multilayered sandwich dial Luminescence ?BGW9 on hands and large indexes Genuine sapphire crystal ?scratch resistant and anti-reflective Skeleton back 316L stainless steel case Screwed down case back with four screws Screw in crown
THE GX ALARMLIMITED EDITION (1,000 PIECES ONLY) This fake watch features a RONDA 4120.B movement; 100-meter water resistance, and, of course, an alarm feature. Kickstarter pricing is $290 USD.
SPECIFICATIONS Movement: RONDA startech Caliber 4120.B Standard battery life: 50 months Special features: 2 eyes, multifunction, alarm, big date, small second, very easy handling by one pusher Water resistance: 100 meters Three-dimensional multilayered sandwich dial Luminescence ?BGW9 on hands and large indexes Genuine sapphire crystal ?scratch resistant and anti-reflective 316L stainless steel case Screwed down case back with four screws Screw in crown
Funds raised from the Kickstarter campaign will be used to fund the production of these four watches, and so the prices offered on Kickstarter are considered "pre-order?pricing. These watches, like the company's other watches, will be available on LIVwatches.com and Amazon.com once they have been produced, at which time the prices will be raised to full retail pricing.
Regardless, you won't find any LIV replica watches in any traditional stores. They're about going directly to their fans and creating a real relationship, with no distorted messaging often built into traditional distribution channels. Check out their live campaign at get.livwat.ch.
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